Packaging & POS
- Client: Amos Beech
- Location: Edinburgh
- Print Management
Looking to take their ‘top-end’ office chairs to ‘top-end’ clientele throughout Scotland, Amos Beech wanted an extreme piece of direct mail to achieve this. Working with them to research appropriate options, this concluded as a teaser campaign, complete with 4 jigsaw pieces each sent separately in a high quality bespoke box to the target database.
A final box was sent withe a duplicate of the entire jigsaw, a brochure to explain the chair virtues, an invitation to try the chair for a true appreciation plus an aluminium widget to complete which similar to an executive toy replicating the chairs attributes.